Fame is more attainable now than it has ever been. Anyone with a unique talent can use the Internet to become widely known. Though many Internet celebrities have managed to maintain a long-term hold on the public’s interest, most of these people are destined to become short-lived viral sensations.
A viral sensation is born when someone creates a tiny bit of online media, usually in the form of a short video, that is passed around on social media sites and blogs. Though viral sensations involve modern technology, their fame is garnered in a true grassroots way. The tone of these videos is often humorous, which is why so many people send them to their friends. The videos are fun little jokes between friends in the middle of a work day or pulled up on smart phones during social outings. A viral sensation becomes part of the real-life cultural landscape, even if only for a short time.
Becoming a Celebrity
On rare occasions, a viral sensation can become a legitimate celebrity. Kate Upton’s YouTube video of herself doing the Dougie helped her become one of the most successful young models of the past few years. Her rise to fame is significant because she does not have the body type that is typical among fashion models. Her success has been driven purely by consumers; people found her beautiful, and the fashion industry had no choice but to concede if it wanted to stay in touch with current trends.
Jenna Marbles is another young woman who managed to launch a whole career after having a few home-made videos go viral. She maintains her success due to a strong work ethic and a quick wit. She uploads new comedy videos every single week, which allows her to build a rapport with her fans and stay fresh in their minds.
The Importance of Making Goals
Before trying to become a viral sensation, one should think about what his or her ultimate goal is. After all, most viral sensations become popular by accident. To become a viral sensation, one would have to have a very good understanding of pop culture and the sorts of videos that tend to get repeat viewings. Some people just want to be famous for a little while. Others want to become more well-known so they can establish careers for themselves. Someone who falls into the latter category should have a backlog of potential content at the ready, since the only way to maintain viral notoriety is to continue to make popular videos.
Keeping a Blog
In addition to producing videos, an aspiring viral sensation should also have a fully-realized web presence. It is a good idea to start keeping a blog a month or two before launching a video. That way, people who like the video can learn more about the person behind the sensation right away. If the individual has other talents that are evident on the blog or other social media sites, the publicity could lead to work in those fields. If you plan on making this a full-time career, you also need to utilize database solutions to ensure that your videos are safely and efficiently transmitted throughout the internet.
According to Juice Blog, it is possible to become a viral sensation as long as one genuinely has something new and special to offer to the public. It could be a legitimate talent or a point of view that is unique or funny. Some people have natural charisma that makes other people want to know more about them. Though viral videos are little more than tiny blips of humor, the best ones showcase big personalities with a healthy dose of sincerity.