Monsters, freaks, beasts, goliaths… all terms we hear thrown around when discussing some of the world’s best pro athletes, but is there any validity to these supernatural titles? In football, more than any other sport, a single spectacular individual effort can be immortalized for its difficulty, significance, and straight up shock value. Just think of some of the NFL’s most memorable plays, be it “The Catch” by the 49ers Dwight Clark in the 1982 NFC Championship Game, Franco Harris’s “Immaculate Reception” in a 1972 Steelers playoff victory, or David Tyree’s “Helmet Catch” to preserve the Giants championship run in Super Bowl XLII… what did they all have in common? In those epic moments, the key players did what was thought to be the impossible and to keep you on the edge of your seat, NFL.com is making the impossible happen more and more frequently with their most recent installment of the “Fantasy Files.”
As if the nation’s most popular professional sport with an ever-increasing fan base needed any more momentum, the marketing geniuses at the NFL released one of the stronger promotional and advertising campaigns that I have seen in quite some time. Known as the “Fantasy Files,” NFL.com has posted a collection of videos highlighting some of the league’s stars performing superhuman feats. In a word, these viral videos are nuckingfuts. Take a look at one of last year’s fan favorites featuring Houston Texans wide receiver Andre Johnson:
After seeing the enormous response to last season’s “Fantasy Files,” NFL.com launched their second run in mid-July and just posted two new jaw-dropping videos. The first is of second-year Baltimore Ravens QB Joe Flacco who gives new meaning to having a rifle for an arm.
This second piece is brought to you by Super Bowl XLIII MVP Santonio Holmes, a dude who knows a thing or two about big-time plays.
The purpose of the entire brilliant “Fantasy File” campaign is to attract fans to sign up for NFL.com’s fantasy football leagues. This point is driven home by each player ending his video with a simple statement: “Pick me.” After seeing guys catch passes with blindfolds on, jump through cars, and kick 70+ yard dead accurate field goals, it will be hard to pass any of them up on draft day. For the complete collection of NFL.com’s “Fantasy Files” check out http://www.nfl.com/videos/nfl-fantasy-files. If you’re too lazy to click the link, then just enjoy this brief highlight reel of the best of the “Fantasy Files:”
